I like to have tv or movies playing in the background during work or cleaning, but when I played the DVD (just finished Season 1) I didn't get much done. I ended up watching the full season in one sitting. The show is so cute, fun, witty, and yes, the writing may be cheesy, and call me prude, but I liked how clean it was. Every once in awhile I want to take a break from sarcasm, sex, violence, and over-written, over-dramatic dialogue (looking your way, GG).
If you want just colorful, clean, cheesy dialogue that captures the innocence of the 60's, then I think you will like this show. The show best reminds me of the movie Bye Bye Birdie, minus Ann-Margret's screeching opening.